Blog Archives

Four More States Propose Legislation Requiring Routine Deceased Processing using the SSA DMF

January 29, 2013 | Posted by Tom Berger

On January 29, 2013, New Mexico joined Vermont, Massachusetts and North Dakota and became the fourth state this year, the tenth overall, to propose legislation requiring regular use of the Social Security Administration Death Master File (SSA DMF). However, as with the other … Continue reading →

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What NY’s New Laws (SB 6943 & AB 9845) Mean for Death Master File Matching

December 26, 2012 | Posted by Tom Berger

The following is a legislative alert from our friends at Keane.  Cross Country Computer views this information as a confirmation that fuzzy matching must be applied when performing death matching: “The cross-checks shall be performed using the social security number, the name, and … Continue reading →

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FTC Orders Data Brokers to Disclose Information

December 21, 2012 | Posted by Tom Berger

http://www.dmnews.com/ftc-orders-data-brokers-to-disclose-operations-information/article/273181/ The link above will take you to an interesting article that may impact insurer’s evaluation of the reliability of ‘deceased databases’ beyond the Social Security Administration Death Master File (SSA DMF).   At times, we have been surprised to hear an insurer … Continue reading →

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Considerations when Implementing a Strategy to Comply with NY’s Reg-200

November 9, 2012 | Posted by Tom Berger

New York State now requires that insurers match their policy data to the Social Security Administration’s Death Master File (SSA DMF).  This emergency rule, which became effective June 14, 2012, “applies to (1) every policy issued by a domestic insurer … Continue reading →

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Five Things to Consider when Deciding Whether to Outsource SSA DMF Processing

October 29, 2012 | Posted by Tom Berger

Every company has its core competencies and most likely if you are an insurance company, your expertise has something to do with insurance and not necessarily data processing.  Having said that, many organizations will consider performing Death Master Processing for … Continue reading →

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5 steps Insurance Companies Need to Take Now for Death Matching Compliance

October 19, 2012 | Posted by Tom Berger

With recent state mandates and audits on the rise, the following steps will help insurance companies who want to ensure compliance with these newly passed death matching requirements. Assign an Internal Champion and Get Informed: Each company needs a dedicated … Continue reading →

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Right Size your Database Spend

June 29, 2012 | Posted by Elisa Berger, Ph.D.

Over my career, I have frequently been asked to demonstrate how marketers can achieve the ROI from their marketing database.   While there are many ways to generate incremental revenue and cost savings, the ability to realize the desired rate of … Continue reading →

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Hygiene for Modern Times

June 28, 2012 | Posted by Elisa Berger, Ph.D.

As the dominant purchase channel, the internet is causing an increase in hygiene issues.  Instead of trained data entry specialists, consumers enter their information directly.  The result is a higher incidence of foul language, typos and good data in the … Continue reading →

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Ten Ideas for Triggered Emails

March 7, 2011 | Posted by Elisa Berger, Ph.D.

I recently attended the Spring NEMOA conference in Boston and one hot topic of discussion was leveraging triggered email communication based upon recent behavior for higher order rates.  Today, 20% of emails sent are triggered and the majority is “thrust” … Continue reading →

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Quick Tips and techniques when using Email Append

July 10, 2010 | Posted by Elisa Berger, Ph.D.

With rising costs and being “green” on everyone’s mind, many have increased their budgetary focus on email marketing as a way of contacting and cultivating their customers.  However, not all customer email addresses are gathered at point of sale.  Email … Continue reading →

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